Branding: WaterVue Church

WaterVue Church is a diverse, life-giving, non-denominational church in the Lake Norman area of Charlotte, North Carolina. One of the first needs of any new church plant is their branding. The goal is to establish brand recognition in the community as quickly as possible. By creating a unique dynamic logo, giving it a limited color pallet and pairing it with a clean and simple easy-to-remember element such as water, the WaterVue brand was born.